Our extensive public opinion research findings connect the health care debate with the deeply held beliefs and values of the American public. The overarching findings include:
Health care reform can be successful IF we address the concerns of the American voter.
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Americans want change and overwhelmingly favor the concept of Guaranteed Quality Affordable Health Care for All,linking the uninsured, underinsured, and insured in their concerns about affordability.
Choice, Control, Peace of Mind, are keys to being heard and need reinforcing.
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Cost, Quality, Big Government, Undocumented Immigrants, Small Business are potential barriers to reform and need to be addressed with strong messaging.
Below are research findings and tools to help you strategize and communicate more effectively about health reform.
- Polling findings – Celinda Lake Presentation, November 2007
- Polling findings – Celinda Lake Presentation,
January 2007
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For Alliance Partners:
Winning Quality Affordable Health Care For All
by Richard Kirsch